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Testimonials
Brilliant! Lots of great tips ... on how to grow my business by word-of-mouth marketing ... of huge benefit to my business.
John Cooper, The IKON Partnership
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Business Networking Training
Business networking - or 'netting' as we now call it - isn't a quick-fix business opportunity - it's a way of life.
You don't build a business by attending a handful of breakfast meetings and a smattering of rather agreeable lunches each year. It sounds like fun and not too arduous but it's almost as useless as cold calling.
Networking or netting is a long-term business strategy, once called 'the old boy network'. It's the process of linking up with family, friends and business contacts and educating them to act as your unpaid sales force. They need to really understand what your business is about so they can talk about you - enthusiastically - to others who might use your goods or services. They may, of course, do business with you themselves.
But it doesn't just happen! You need to join a carefully selected range of organisations, work hard for them and engage with the other members.
They should grow to know, like and trust you.......and business may follow.
Alexander Macdonald will train your directors, partners, managers and key staff to be confident and effective networkers. Our half-day, breakfast or early evening courses include:
- basic or advanced business netting skills
- how to 'work the room'
- how to build bonds of trust
- how to be generous in business
- how to ask the right questions
- how to find common ground and make connections
- how to deliver a 60-second 'elevator presentation'
- how to be a good storyteller
- how to be a good listener
- how to be an effective internal networker within your business
- how to cross-sell within your business
- how to follow up and keep in touch with contacts
Netting should not be seen as a time-consuming and tedious adjunct to your work, it should be the very life blood of your business.
If you would like more information please get in touch by phoning 01663 733877 or completing our online enquiry form.
Seven Successful Secrets
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