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Testimonials
Thanks, you did a brilliant job. Unfairly negative coverage would have put the company seriously at risk but we got a very positive press everywhere.
T.P., Director, Tour Operator.
More Testimonials
Crisis News Management
You probably have a crisis management plan - but does it include the media? Negative headlines may give the impression that your company is struggling or has even gone under. If that's the perception of the outside world, you're in trouble. Customers and suppliers could desert you.
Most businesses face crises from time to time. Floods, fires, storm damage and power cuts may cripple your business in the short-term. But if your crisis makes headlines, it could turn into a disaster.
We all love someone else's bad news. It's human nature. If we weren't interested in redundancies, tumbling share prices, debt, duplicity, dodgy dealings and death, news would be a worthless currency.
Alexander Macdonald will do more than prevent your crisis becoming a disaster. We'll turn it into a business opportunity. Our business crisis news management services include:
- One-day to 5-day crisis management training courses in real time.
- Tailor-made realistic scenarios to suit your business requirements.
- Advising your senior management on how to generate positive news stories and how to deflect the bad.
- Testing your disaster plan against media requirements.
- Training your senior management team to handle tough questions from journalists.
- News release and media update writing.
- How to handle a news conference.
- When necessary, we'll even keep you out of the news.
Why not click here to watch Alistair talking about how we can help you. If you would like more information please get in touch by phoning 01663 733877 or completing our online enquiry form.
Case Studies
Scenarios
Examples of detailed scenarios used on our Media Training Courses:
Seven Successful Secrets


